During my time in CTEC media, I have covered planning client brief in Unit 14, 15, 16 and 3. Unit 14 and 16 are radio units, so they will come hand in hand with a lot of the radio advert I am going to produce. In unit 15, I have covered and catered towards a client brief making an ident. In order to create it is important to be creative Since I have a lot of creativity, having an endless supply of ideas at my disposal for a focused brainstorming session is crucial, especially when working in a profession that entails producing eye-catching content to promote a brand or a product. Not to mention, in my time in CTEC IT have completed a unit in project management, with that I have picked up skills like: Being organized. Your campaign will be divided up into a number of smaller components. In addition, there are many hands in the pot. Capable of monitoring and meeting deadlines. An advertising campaign is created from the ground up. Each component is necessary to assemble the bigger whole. There will always be deadlines for each campaign that need to be managed. Being good at managing tasks. Each task needs to be scheduled, assigned, and progressed upon while receiving feedback.
My previous experience with creating similar products, such as a radio play and an audio-visual product, such as a TV ident, will be beneficial in producing these commercials. While producing a radio play, I learned how to use Garage band, an editing software that will help me record and edit the sound for the radio commercial. I also learned the conventions of radio, such as dialogue and sound effects, and did all the paperwork before production. I have decent amount of experience with photoshop as I have used to create a film poster, but this experience can be limiting as I am not too experienced. Due to the fact I am not so experienced with this, I can improve on my photoshop skills in order to get a better print advert.
Regarding my practical and technical experience gained while completing various pieces of work in response to a client brief, I have gained experience in both aspects; however, I believe my strengths primarily relate to practical tasks involving the use of a camera and learning about the various settings, shots, and clips that can be taken when using a camera, as well as learning to adjust these settings. This has also been proved in my other subject, where I was required to create and give a PowerPoint presentation to an audience, which has helped me acquire experience in standing up and presenting in front of an audience. On the other hand, my technical experience is not on par with my practical experience, despite the fact that I am still gaining an idea when it comes to technical aspects of my work such as editing and working to create the necessary documents for my projects. I am not as effective when it comes to the technical side of things as opposed to practical experience, which I am more comfortable with.
